Colgate-Palmolive’s Global Anti-Bribery Film Festival: Best Advance in Custom Content (Case Study)
- Brandon Hall Group
- Learning and Development, Talent Management, Leadership Development, Human Resources
Colgate-Palmolive’s Global Anti-Bribery Film Festival: Best Advance in Custom Content (Case Study)
Global Anti-Bribery: The GAB Film Festival! is an immersive, engaging learning experience that playfully incorporates various elements of cinematic storytelling to reinforce Colgate’s anti-bribery policies in a resonant and fun way.
By depicting four relevant, bribery-related scenarios through the use of popular film genres (noir/detective, western, action, horror/thriller), learners are simultaneously entertained and educated about how to handle similar situations they might very well encounter on the job. It’s a custom, infotainment experience that learners have said is one of the best they’ve ever completed.
Colgate-Palmolive won Gold for Best Advance in Custom Content in the 2023 Brandon Hall Group™ HCM Excellence Awards®.
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