Hopdoddy's Customers Shoot Videos for Hospitality Training

When guest satisfaction scores dipped, Texas-based Hopdoddy Burger Bar enlisted guests to shoot video to help make its hospitality as craveable as its burgers. By capturing footage from the guests’ point of view, trainers designed the eLearning to teach the difference between service and hospitality. The video features the restaurants best employees doing what they do best, and encourages team members to pick up attributes that make them successful even as they bring their individuality. Hopdoddy earned a Bronze Award for Best Use of Video for Learning in the 2017 Brandon Hall Group HCM Excellence Awards.